Privacy Policy

Nihon Fishing Supplies Co., Ltd. is committed to protecting the privacy and personal data of visitors and customers using our online platform. This Privacy Policy explains how we collect, use, disclose, and safeguard your information in compliance with the General Data Protection Regulation (GDPR) and applicable privacy laws.

Information We Collect
We may collect personal information that you provide directly when using our site or services, including but not limited to your name, contact details, shipping and billing addresses, payment information, and any other data necessary for the provision of our retail and sporting goods services such as sale of fishing equipment, custom rod building, repair services, and gear rental. Additionally, we may collect data through automated means such as cookies, log files, and usage statistics to improve user experience and site functionality.

Use of Your Information
The personal information collected is used to:
- Process orders, manage rentals, and provide repair and custom services
- Communicate with you regarding your orders, appointments, and inquiries
- Improve our products, services, and website usability
- Comply with legal obligations and enforce our terms of service
Your information will not be used for purposes other than those specified without your consent.

Legal Basis for Processing
We process personal data based on your consent, the necessity to perform contracts with you, compliance with legal obligations, and legitimate interests such as improving our service offerings and preventing fraud.

Data Sharing and Disclosure
We do not sell or rent your personal data to third parties. Data may be shared with trusted service providers engaged in order fulfillment, payment processing, and IT services strictly for business purposes and under confidentiality commitments. We may disclose information if required by law or to protect the rights, property, or safety of our company, customers, or others.

Data Retention
Personal data will be retained only for as long as necessary to fulfill the purposes outlined in this policy, comply with legal requirements, resolve disputes, and enforce agreements.

Your Rights
Under GDPR and applicable laws, you have the right to:
- Access your personal data held by us
- Request correction of inaccurate or incomplete information
- Request deletion of your personal data when no longer necessary
- Object to or restrict processing of your data in certain circumstances
- Request portability of your data
- Withdraw consent at any time where processing is based on consent
To exercise these rights, you may contact us through the designated communication channels specified by our company.

Data Security
We implement appropriate technical and organizational safeguards to protect personal data against unauthorized access, loss, misuse, or alteration. Our staff are trained regarding data privacy and confidentiality obligations.

International Transfers
As we operate primarily within Japan, any transfer of personal data outside Japan will comply with applicable legal requirements to ensure adequate protection.

Cookies and Tracking Technologies
Our online platform uses cookies and similar technologies to enhance user experience, analyze site traffic, and support marketing efforts. You can manage cookie preferences through your browser settings.

Children’s Privacy
Our services are not intended for individuals under the age of 16. We do not knowingly collect or solicit personal data from minors without parental consent.

Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in regulations or our practices. Continued use of our site after such updates constitutes acceptance of the revised terms.

Contact Information
For any questions or requests regarding this Privacy Policy or your personal data, please address them to:
Nihon Fishing Supplies Co., Ltd.
5-12 Minami Aoyama
Minato-ku, Tokyo 107-0062
Japan

Your privacy is important to us, and we dedicate ourselves to protecting your personal information while providing you with quality fishing equipment and services.